The USDA identifies the Borough of Edinboro as a food desert, with many of its residents lacking access to healthy food. With Edinboro being surrounded by fertile soil and willing growers, the Market provides incubator space for local farmers, growers, and producers to test new products and sell their harvest, helping them to grow their business. It is a place where food is served at its peak nutritional value and where shoppers can choose healthy, locally grown food while supporting the local economy.